Opportunity for Impact

The recent influx of corporate social impact work has made consumers wary of inauthentic marketing ploys and virtue-signaling. Consumers & employees are working harder to vet brands that embody their own values and ultimately do the work to create positive change across communities.  We believe companies must align their business strategy & social impact strategy with their mission & values to authentically drive the measurable change customers now demand. 

More than ever, employees want to work for companies that shares their values & make positive change in society.  Worker retention is at an all-time low and it’s tough to find workers at all, studies have shown that turnover dropped by 57% in employee groups most deeply connected to their companies’ giving and volunteering efforts. Your employees are some of your best advertisers and can help sing your praises from the rooftops. We will help you utilize this opportunity to engage them in the social issues you’re focusing on & spread the word. 

Data shows that the number of consumers who want to purchase from brands that give back is continuing to rapidly increase. According to recent studies, 72% of Americans say they feel it is more important than ever that the companies they buy from reflect their values. And nearly 9-of-10 consumers say they’re more likely to purchase from purpose-driven companies. We will help you authentically connect with your consumers through your social impact work and increase brand loyalty.

Let’s create change together.